A half day workshop on how best to engage with news organisations.
You will learn: The essential components of a news release. Step by step instructions on how it should be written to capture the attention of senior editorial staff. You'll then prepare your own release and have it critiqued.
Topics covered by the workshop include
WHY you should issue a news release?
How To Write A Media Release Workshop
WHAT is news and what should be included in a news release?
HOW to correctly write your news release.
WHO should receive your news release?
WHEN you should send your release